Asian OTT Entertainment Service Giant!
Glocal setup (local HQ facing global market)!
Startup vibe but corporate support!
A local media & telcom giant is looking for a Digital Growth Marketing Manager to bring their in-house OTT Entertainment product to the next level and keep growing in the ever-changing digital world by applying different digital analytic tools and digest user data into actionable plans. You will be exposing to 15+ Asian market and being one of the core members of the next “Netflix” in Asia.
What you need:
- Drive digital growth by building and optimizing digital marketing campaigns
- Turn data into stories to grow the OTT product in the region
- Analyze digital traffic, data analytics, revenue metrics and campaign performance across digital channels to plan and execute effective digital acquisition to achieve the team KPI
- Design and apply experiments and segmentation modelling and leverage attribution tools, automation tools and data management platforms to optimize business performance
- Proactively engage with digital innovation and the latest technology facilitate the digital marketing strategy for the product and maintain the competitiveness in the market
- A minimum of 5 years in digital project management experience
- Degree holder in Marketing / Business / Communication / Statistics / Information System or related disciplines
- Hands on experience in Google Marketing Platforms, Social Media Ads Manager, Google Analytics, BI tools and marketing & automation tools
- Understanding with APAC marketing landscape will be a plus
- High standard of bi-lingual (English and Chinese) communication skills (both oral and written)
Don’t hesitate to contact us if you’re interested!